Website:
https://esho.od.ua/
Subject:
Frozen food delivery
Target:
Promote and increase the awareness of the new brand to the market.
Region:
Odessa
Period:
08/11/2023 through 31/01/2024.
More
147 thousand. Views on Youtube
ROAS
3.58 UAH Average price of a click to the Site
0.16 UAH Average price per Youtube view
quality score
7190 Website conversions

Conclusions and follow-up:

  • Regularly monitor metrics and test new ideas to optimize advertising campaign...
  • Consider increasing budget to better scale successful campaigns.
  • Additionally explore what types of content attract more attention and engagement.
Services used: 
Website:
metizprice.com.ua
Subject:
Sale of Metalware Wholesale and Retail
Target:
Increasing the number of sales and reducing the cost of attracting Leads
Region:
Ukraine
Period:
September 2023 to present day
More
972 Conversions from Google Ads from September 2023 through December 2023
ROAS
3.48 UAH Average cost per click in Google Ads
116 UAH Average Cost per Google Ads
+++++ Setting up GA4 + GetCall Tracking + tracking macro conversions
ROAS
50% Sales from Merchant Center

Conclusions and follow-up:

  • Conduct more detailed target audience and keyword analysis to optimize ad campaigns.
  • Test different variations of ads and headlines to increase clickability.
  • Monitor and analyze data on a regular basis to respond quickly to changes in market conditions.
  • Continue to use analytics tools to better understand user behavior.
Services used: 
Website:
7cars.com.ua
Subject:
Website providing car rental services
Target:
Car rental leads
Region:
Kiev, Lviv
Period:
01/01/2021-present
More
Volume of sales
1140 Conversions. From January 01, 2021 to August 2023
Cost per Click CPC
6.00 UAH Average cost per click in Google Ads
344 UAH Average cost of conversions from online advertising
+++++ Customizing GA4 + tracking macro conversions
68.5 thousand. users from January 2021 through August 2023 from Google Ads ads

Conclusions and follow-up:

  • Data and adaptation: Data analysis allows you to better understand your target audience's behavior and optimize your advertising campaigns.
  • Seasonal Campaigns: Developing special offers and promotions during peak seasons.
  • Expanding geo-targeting: Exploring potential and expanding into new regions.
Website:
rockside.ua
Subject:
Production of concrete products, paving slabs, delivery of construction cargoes
Target:
Increasing the number of sales and reducing the cost of attracting Leads
Region:
Kharkov, Ukraine
Period:
April 2023 to present day
More
1263 Conversions from Google Ads from April 2023 to August 2023
ROAS
3.58 UAH Average cost per click in Google Ads
142 UAH Average Cost per Google Ads
+++++ Setting up GA4 + GetCall Tracking + tracking macro conversions
ROAS
90% Sales from Merchant Center
Services used: 
Website:
aquamarket.ua
Subject:
Network of plumbing stores
Target:
Increasing the number of sales
Region:
Ukraine
Period:
December 2022 to May 2023
More
ROI 360% from advertising in Google Ads
ROAS
2.5 UAH Average cost per click in Google Ads
270 USD Average Cost per Google Ads
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
ROAS
97% Sales from Merchant Center
Services used: 
Website:
maxi.shop
Subject:
Internet Shop
Target:
Sales growth
Region:
Ukraine
Period:
January to April 2023
More
310 Conversions from advertising in Google Ads
ROAS
1.77 UAH Average cost per click in Google Ads
115 USD Average order value per cart in Google Ads
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
ROAS
100% Sales from Merchant Center
Services used: 
Website:
market-vikna.com.ua
Subject:
Okon online store
Target:
Increasing Leads and Sales by Windows
Region:
Kyiv, Kharkov
Period:
From November 2022 to now
More
441 Google Ads conversions from November 2022 to May 2023
ROAS
3.33 UAH Average cost per click in Google Ads
670 USD Average Cost per Google Ads
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
ROAS
90% Sales from Merchant Center
Services used: 
Website:
techno-trade.com.ua
Subject:
Online store of equipment for business
Target:
Increase in sales of equipment
Region:
Ukraine
Period:
July 2018 to present
More
680% ROI from advertising in Google Ads
ROAS
6.32 UAH Average cost per click in Google Ads
634 USD Average Cost per Google Ads (excluding phone calls)
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
ROAS
95% Sales from Merchant Center
Services used: 
Website:
galya-baluvana.kiev.ua
Subject:
Online store selling home semi-finished products
Target:
Sale of finished semi-finished products
Region:
Kyiv
Period:
from the 2nd quarter of 2021 to the current day
More
Volume of sales
5978 conversions. June 2021 - May 2023
Cost per Click CPC
3.14 UAH Average cost per click in Google Ads
42 UAH Average cost of conversions from online advertising
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
78.8 thousand users from June 2021 to May 2023 from Google Ads
Services used: Phonet Call Tracking
Website:
desire-art.com.ua
Subject:
Online store for showers and drains from Italy
Target:
Sale of ladders from Italy
Region:
Ukraine
Period:
from Q2 2021 to present
More
Volume of sales
330 Transactions (excluding phone calls). July 2021 - May 2023
Cost per Click CPC
4.22 UAH Average cost per click in Google Ads
393 UAH Average cost per transaction from online advertising
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
350% ROI from advertising in Google Ads
Services used: Phonet Call Tracking
Website:
totmarket.com.ua
Subject:
Online store of goods and equipment for home and garden
Target:
New online sales of home and garden products with a high ROI
Region:
Ukraine
Period:
from the 4th quarter of 2019 to the present day
More
Volume of sales
-43%↓ Saving advertising budget through proper optimization
+95%↑ The growth in the number of transactions from Google Ads
64 UAH/transaction↓ Average cost per transaction from online advertising
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
950% ROI from advertising in Google Ads
Services used: Phonet Call Tracking
Website:
vilki-palki.od.ua
Subject:
Food delivery service, online restaurant
Target:
Increase in sales volumes. Leading positions in the segment.
Region:
Odessa
Period:
from august 2021 to now
More
Volume of sales
ROI 390% Ratio of total orders to advertising spend
Cost per Click CPC
5.53 UAH Average cost per click in Google Ads
online store
+60↑ unique orders per day from Google Ads
↑↑↑↑↑ A significant increase in the share of sales from the Internet
quality score
+++++ Setting up Google Analytics + Conversions
 
Services used: 
 
Website:
Asiacars.org
Subject:
Turnkey selection of cars from USA South Korea China
Target:
New orders of cars from USA and Korea
Region:
Dnipro, Ukraine
Period:
2020-2021
More
Volume of sales
74 lida.Average number of conversions/leads/conversions to sales per month
Cost per Click CPC
4.27 UAHAverage cost per click in Google Ads
270 UAHAverage cost per lead/conversion from Google ads
+++++Setting up GA + GTM+ tracking of all targeted actions on the site
100kAd impressions per month

Conclusions and next steps:

  • Understanding the CA: Through their Google advertising efforts, Asiacars.org has gained a deeper understanding of their target audience and their preferences.
  • Seasonal Campaigns: Planning special advertising campaigns for seasonal demands and promotions.
  • Expanding geo-targeting: Researching and testing advertising in new regions.
Website:
market-doors.ua
Subject:
Construction and repair. online store of doors and fittings
Target:
Increase in sales volumes. Leading positions in the segment.
Region:
Ukraine, Kyiv
Period:
from 2009 to now
More
Volume of sales
+300%↑ Average monthly sales from online advertising
Cost per Click CPC
-38%↓ Average CPC on Google Search
+33%↑ improved click through rate in search ads
ribbon
#1↑ for online sales of doors and fittings online in Ukraine
online store
+50↑ unique orders per day from PS
 
Services used: 
 
Website:
satsyk.com.ua
Subject:
Lawyer, Law Office
Target:
Become an SEO leader in Boryspil. Get the first applications from the site. Exit to Kyiv. Increase in service orders in the future.
Region:
Boryspil, Kyiv, Ukraine
Period:
2021-2022
More
Volume of sales
104Conversions in 4 months
Cost per Click CPC
10 UAHAverage cost per click in Google Ads
548 UAHAverage cost of conversions from online advertising
+++++Customizing GA4 + tracking macro conversions
2415visitors in 4 months from Google Ads ads
Services used: Phonet Call Tracking
Website:
cleo.com.ua
Subject:
Pantyhose and Stocking Shop
Target:
Increasing the number of sales at an affordable price
Region:
Ukraine
Period:
Since September 2015
More
1182 Sales from advertising in Google Ads
ROAS
1.8 USD Average CPC
136 USD Average cost per lead from advertising (call or request)
quality score
+++++ Setting up Google Analytics + Ecommerce
ROAS
90% Sales from Merchant Center
Services used: 
Website:
ukrtopclean.com.ua
Subject:
Cleaning services
Target:
Customer Growth at an Affordable Price
Region:
Kyiv
Period:
From May 2021
More
274 Lida from Google Ads in 4 months
↑↑↑↑↑ A significant increase in the share of sales from the Internet.
360 USD Average cost per lead from advertising (call or request)
quality score
+++++ Setting up Google Analytics + Conversions
ROAS
28 USD Average CPC
Services used: 
Website:
chistiymir.net.ua
Subject:
Cleaning services
Target:
Customer Growth at an Affordable Price
Region:
Kyiv
Period:
From November 2021
More
177 leads from Google Ads in 4 months
↑↑↑↑↑ A significant increase in the share of sales from the Internet.
275 USD Average cost per lead from advertising (call or request)
quality score
+++++ Setting up Google Analytics + Conversions
ROAS
27 USD Average CPC
Services used: 
Website:
bud-oasis.com
Subject:
Target:
Realization of apartments in a unique new building with a panoramic view of Kyiv
Region:
Kyiv
Period:
From May 2020
More
2610 Leads from advertising in Google Ads
↑↑↑↑↑ A significant increase in the share of sales from the Internet.
5 USD Average cost per lead from advertising (call or request)
quality score
+++++ Google Analytics setup + macro conversion tracking
ROAS
0 to 400↑  Growth in the number of site visitors per day
Services used: 
Website:
https://climate-m.pro/
Subject:
professional maintenance and cleaning of air conditioners.
Target:
Attracting target customers at the best price
Region:
Kyiv + Kyiv Region
Period:
from June 2020 to now
More
377 leads from advertising in Google Ads
↑↑↑↑↑ A significant increase in the share of sales from the Internet.
200 USD Average cost per lead from advertising (call or request)
quality score
+++++ Google Analytics setup + macro conversion tracking
ROAS
+470%↑ Increase in the number of site visitors
Services used: 
Website:
Ourclimate.ukr
Subject:
Spare parts for household, kitchen and climate equipment
Target:
Increasing the number of sales at an affordable price
Region:
Ukraine
Period:
September 2020 to February 2021
More
263 calls Received calls for the entire time of advertising
+++++ Setting up Google Analytics E-commerce + dynamic remarketing
+++++ Setting up and connecting Google Merchant Center with further optimization
quality score
1550 Selling through the shopping cart
ROAS
274% ROAS
Services used: 
Website:
www.swisstown.net
Subject:
Property: Sale of land plots for residential development
Target:
New sales of land plots near Kiev
Region:
Kyiv + Kyiv region
Period:
2020-2021
More
Cost per Click CPC
-15UAH↓ Optimizing the average cost per click in Google Search
+39%↑ Click through rate in search ads
-22%↓ The average cost of contacting the sales department from advertising
quality score
+50%↑ Increasing the number of sales compared to results before...
Volume of sales
+67%↑ Call volume and other leads from online advertising
Services used: 
Website:
why-education.ua
Subject:
Study abroad organization services
Target:
Sale of turnkey study abroad organization services
Region:
Ukraine
Period:
2019
More

Results:

  • Increased Traffic: Significant increase in website traffic from targeted regions.
  • Conversions: Increased number of inquiries and requests for study abroad counseling.
  • ROI: Efficient use of budget, focus on the most promising market segments.
Website:
safebox.com.ua
Subject:
Short-term and long-term rental of safes
Target:
Online lead maximization
Region:
Kyiv
Period:
2018-2019
More
quality score
Smart Ads Smart banner advertising: We have identified the maximum conversion audience in the Google Ads Contextual Media Network and amplified it many times over
Cost per Click CPC
up to 32% High click through rate (CTR)
↑↑↑↑↑ The flow of new customers for cell rental
↑↑↑↑↑ Advertising campaign optimization based on micro and macro conversions
+++++ Setting up GTM, Google Analytics, tracking micro and macro conversions
Services used: 
Website:
zarichna.com
Subject:
New buildings
Target:
Realization of apartments in a unique new building with a panoramic view of Kyiv
Region:
Kyiv
Period:
since 2017...
More
Cost per Click CPC
-15UAH↓ Average CPC on Google Search
+49%↑ Click through rate in search ads
-26%↓ The average cost of contacting the sales department from advertising
quality score
+45%↑ The average quality score in comparison with the results obtained earlier
Volume of sales
+69%↑ Volume of calls/applications from online advertising
Services used: 
Website:
e-vse.in.ua
Subject:
Online store of goods and equipment for home and garden
Target:
New online sales of home and garden products with a high ROI
Region:
Ukraine
Period:
since 2019...
More
Volume of sales
-38%↓ Saving advertising budget through proper optimization
+180%↑ The growth in the number of transactions from Google Ads
45 UAH/transaction↓ Average cost per transaction from online advertising
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
google merchant center
+++++ Thanks to meticulous customization and precise management of the Google Merchant Center, we managed to get good ROI
Services used: Phonet Call Tracking
Website:
bud-salut.com
Subject:
Residential Complexes (New Buildings)
Target:
Realization of apartments in a new building
Region:
Kyiv (Pechersky district)
Period:
since 2019...
More
Cost per Click CPC
-11UAH↓ Average CPC on Google Search
+19%↑ Click through rate in search ads
-15%↓ Average cost of contacting the sales department
quality score
+25%↑ The average quality score in comparison with the results obtained earlier
Volume of sales
+29%↑ Volume of calls/applications from online advertising
Services used: 
Website:
bud-start.com
Subject:
Residential Complexes
Target:
Sale of apartments and commercial real estate
Region:
Kyiv
Period:
from 2018 to now
More
Volume of sales
+45%↑ Volume of calls/applications from online advertising
Cost per Click CPC
-11%↓ Average CPC on Google Search
+21%↑ Click through rate in search ads
-25%↓ Average cost of contacting the sales department
quality score
+44%↑ The average quality score in comparison with the results obtained earlier
Services used: 
Website:
stroy-bassein.com.ua
Subject:
Construction of pools and fountains
Target:
Sales of pools, fountains and accessories for them
Region:
Ukraine
Period:
since 2018...
More
223 Conversions from Google Ads from December 2021 through April 2023
ROAS
0,26 $ Average cost per click in Google Ads
9,21 $ Average Cost per Google Ads
+++++ Setting up GA4 + GetCall Tracking + tracking macro conversions
ROAS
90% Sales from Merchant Center
Services used: 
Website:
mcollege.eu
Subject:
Online and offline learning
Target:
Buying online and offline college education from new markets
Region:
Sri Lanka, India, Kazakhstan
Period:
2017-2018
More
LV, RU, EN, हिन्दी Development of an advertising campaign in 4 languages
Cost per Click CPC
before27%↑ High click through rate (CTR) for Sri Lanka, India, Kazakhstan, Lithuania
↑↑↑↑↑ The flow of new customers to online training
↑↑↑↑↑ Advertising campaign optimization based on micro and macro conversions
+++++ Setting up GTM, Google Analytics, tracking micro and macro conversions
Services used: 
Website:
mdata.lv
Subject:
Online store of electronics and bicycles
Target:
Online sales of bicycles and computers. technology
Region:
Riga, Latvia
Period:
from 2017 to now
More
#1↑ Obtaining leadership positions in online sales of electronics in Latvia
Cost per Click CPC
up to 39%↑ Record click through rate (CTR) and % received impressions/clicks
8.22€↓ Average cost per transaction from online advertising
2.11%↑ Growth of the transaction rate for the online advertising channel
+++++ Setting up Google Analytics E-commerce and tracking micro and macro conversions
Services used: 
Website:
divesco.com.ua
Subject:
Online store of electronic trading equipment
Target:
Increasing the number of sales from the site
Region:
Kyiv, Ukraine
Period:
from 2017 to now
More
Volume of sales
-20%↓ Saving advertising budget through proper optimization
Cost per Click CPC
+70%↑ The growth in the number of transactions from Google Ads
call growth
+52%↑ Increasing the number of calls to the sales department
+++++ Setting up Google Analytics Enhanced E-commerce + dynamic Call Tracking + macro conversion tracking
google merchant center
+++++ Thanks to the timely setup and connection of the Google Merchant Center, we managed to significantly improve CTR and CPO
Services used: Phonet Call Tracking
Website:
product24.com.ua
Subject:
Online supermarket
Target:
New home delivery orders
Region:
Odessa
Period:
from 2015 to now
More
+++++ Setting up Google Analytics Enhanced E-commerce for the correct distribution of the advertising budget
Volume of sales
+33%↑ Growth in total revenue generated through contextual advertising in Google Ads
+27%↑ Improved % transactions from online advertising channel
quality score
Stock Planning and implementing promotions in advertising messages that improve website conversion
+15%↑ Increase in the cost of the average check per year
Services used: 
Website:
dentalikaodessa.od.ua
Subject:
Dental clinics
Target:
New clients of the clinic via the Internet
Region:
Odessa
Period:
from 2018 to now
More
ads starategy
NEW Development of an online advertising strategy with sales forecast in Google Ads and Facebook Ads
Volume of sales
↑↑↑↑↑ A significant increase in the share of sales from the Internet.
+25%↑ Click through rate in search ads
-71%↓ Reducing the cost of recording a new client for 3 months of work
quality score
Stock Development of a plan of promotional events to improve the conversion of online advertising
Services used: Binotel Call Tracking
Website:
france2.com.ua
Subject:
Residential Complexes
Target:
Sale of apartments and commercial real estate
Region:
Kyiv
Period:
from 2016 to 2021
More
Volume of sales
+60%↑ Volume of calls/applications from online advertising
Cost per Click CPC
-12%↓ Average CPC on Google Search
+23%↑ Click through rate in search ads
-27%↓ Average cost of contacting the sales department
quality score
+39%↑ The average quality score in comparison with the results obtained earlier
Services used: 
Results:
  • Site traffic increased by 150% in 3 months.
  • During the period of the advertising campaign, more than 500 high-quality applications from potential buyers were received.
  • Apartment sales increased by 30% during the first quarter of the promotional campaign.
  • YouTube advertising campaign has reached more than 300,000 views, significantly increasing the level of awareness of the residential complex "French Quarter 2".
Advertising campaigns on Google and YouTube, launched by StarMarketing, successfully attracted attention to the French Quarter 2 residential complex and helped increase apartment sales.
Website:
best-tour.od.ua
Subject:
Sale of tours and other tourist services
Target:
Increasing online sales of tours for a travel agency website
Region:
Odessa
Period:
from 2011 to 2019
More
ribbon
№1 ↑ on online sales of tours in the region
quality score
QS 9.5 ↑ Average rating of advertising quality on a 10-point scale
Cost per Click CPC
39%↑ record high CTR (click through rate) in a highly competitive niche
dollar symbol
9$↓ average cost of an ad lead (call or request)
online store
 ↑↑↑↑↑ Growth in sales even during the crisis years against the backdrop of falling demand for travel services
Keyword Position on Google Position in Yandex Traffic (month)
tours to uae from odessa 1 1 69
tours to spain from odessa 1 2 15
tours to egypt from odessa 1 1 130
sri lanka from odessa 1 1 46
Thailand from Odessa 1 4 20
montenegro from odessa 1 1 41
tours to turkey from odessa 1 1 46
travel agency odessa 1 1 72
used services: 
Website:
itstep.org
Subject:
Private schools and courses
Target:
Sale of courses of computer academy SHAG
Region:
Ukraine (Kiev, Odessa, Dnipro, Kharkiv)
Period:
2012-2017
More

results:

  • Increased target audience reach by 60% over the campaign period.
  • Growth in course enrollments in 45%.
  • Improvement of positions in Google search results for key queries related to IT education.

Conclusion:

The campaign showed the importance of an integrated approach to online marketing, combining SEO, contextual advertising and an active presence in social networks. StarMarketing Agency was able to successfully implement a strategy aimed at increasing visibility and attracting students to SHAG Computer Academy.
Website:
evropeyka.com.ua
Subject:
unruliness
Target:
New apartments near Kiev in the form of forgetfulness
Region:
Ukraine
Period:
2016-2017
More
Cost per Click CPC
189tis Number of visits to the site
24 million YouTube video ad views
-70%↓ The average cost of contacting the sales department from advertising
quality score
+50%↑ Increasing the number of sales compared to results before...
Volume of sales
435 000 UAH Budget of the Republic of Kazakhstan for the first 3 months
Services used: 
Website:
womaninsight.com.
Subject:
Educational platform
Target:
Selling sex education courses
Region:
Ukraine
Period:
2011-2015
More
Contextual Advertising (PPC):
    • Setting up targeted advertising campaigns in Google Ads focused on increasing leads and conversions.
Website:
lvivskiy.kiev.ua
Subject:
Property: Residential Complexes
Target:
Sale of apartments on the Internet
Region:
Kyiv
Period:
2014-2017 (in 2017 all apartments are sold out)
More
Volume of sales
-57%↑ Reducing the cost of customer acquisition
quality score
+68%↑ Increase in the total number of apartment sales
+210%↑ Increase in the number of site visitors
+470%↑ Increasing the number of calls to sales departments
9.3%↑ Average Ad/Keyword Quality Score
Services used: 
Website:
twomen.odessa.ua
Subject:
cable factory
Target:
Growth in sales of cable products of the plant
Region:
Ukraine
Period:
2010-2021
More
Volume of sales
18%↓ Saving advertising budget through proper optimization
+180%↑ The growth in the number of transactions from Google Ads
WEB Development of an online store (2010) with a unique design and a full-fledged basket for effective online advertising
+++++ Setting up Google Analytics E-commerce + macro conversion tracking
quality score
Stock Planning and implementing promotions in advertising messages that improve website conversion
Services used: 
Website:
viramax.ua
Subject:
Construction company
Target:
Online leads for the rental of scaffolding and construction equipment
Region:
Odessa and Kyiv
Period:
2010-2013
More
Volume of sales
+63%↑Volume of calls/applications from online advertising
Cost per Click CPC
-22%↓Average CPC on Google Search
+33%↑Click through rate in search ads
-26%↓Average cost of contacting the sales department
quality score
+21%↑The average quality score in comparison with the results obtained earlier

Google Ads Portfolio by StarMarketing Team

Welcome to StarMarketing's portfolio page for contextual advertising (CPC). Here we present our successful projects in setting up and managing pay-per-click (PPC) advertising campaigns. We are experts in the field of contextual advertising and help companies achieve the maximum effectiveness of their advertising campaigns.

We understand that contextual advertising is a powerful tool to attract the target audience and increase conversion. Our team of specialists carefully analyzes each project and develops individual strategies, taking into account the characteristics of each business and its goals. We conduct keyword research, create advertisements, optimize campaigns and monitor their performance to ensure maximum results.

On this page you will find examples of our successful projects that demonstrate how we help companies achieve high performance in contextual advertising, increase click-through activity, improve advertising ROI and achieve their marketing goals.

If you are looking for experienced PPC specialists, please contact us. We are ready to develop an individual strategy and help you achieve success in your advertising campaign based on pay per click!