Portfolio: Promotion Law Office of Roman Satsyk (Kyiv, Boryspil)
Marketing Objectives:
- Attracting new clients for legal services in the cities of Kiev, Boryspil. Also some legal services were promoted throughout Ukraine.
- Strengthening the office's position in the market. Creating the image of a legal expert on the Internet.
Tasks to promote the law firm:
- Promotion of the site to the top for key queries in Google
- Setting up and optimizing an advertising campaign in Google Ads.
- Increased brand awareness.
Stages of realization of marketing objectives:
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SEO audit, website optimization and link-building of a law firm:
- Technical audit of the site and elimination of errors.
- Optimizing content for key queries.
- Creation of high-quality and unique content: optimized landing pages, legal articles and sections on the website, blog, answers to frequently asked questions.
- Optimization of meta tags, titles, images.
- Posting paid SEO articles and press releases on reputable sites.
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Setting up and managing Google Ads for Roman Satsyk's law office (Kyiv):
- Keyword selection with competition and budget in mind.
- Creating attractive and informative advertisements.
- Conversion tracking and data-driven campaign optimization
Results of SEO promotion of the project: Law Office of Roman Satsyk (Kyiv, Boryspil)
Website:
satsyk.com.ua Business:
Lawyer, Law Office Goals:
Become an SEO leader in Boryspil. Get the first applications from the site. Exit to Kyiv. Increase in service orders in the future. Geography:
Boryspil, Kyiv, Ukraine Period:
2021-2022
1000+ visitors per month from search engines |
+60 LP new site structure + added 60+ new LPs in two languages |
1100+ KW search queries in TOP 10 Google |
#1 on request "lawyer Boryspil" |
outreach Improving the SEO reputation of a site through OutReach Marketing |
Results of advertising management in Google Ads project: Law Office of Roman Satsyk (Kyiv, Boryspil)
Website:
satsyk.com.ua Business:
Lawyer, Law Office Goals:
Become an SEO leader in Boryspil. Get the first applications from the site. Exit to Kyiv. Increase in service orders in the future. Geography:
Boryspil, Kyiv, Ukraine Period:
2021-2022
104Conversions in 4 months |
10 UAHAverage cost per click in Google Ads |
548 UAHAverage cost of conversions from online advertising |
+++++Customizing GA4 + tracking macro conversions |
2415visitors in 4 months from Google Ads ads |
Services used: