Portfolio: Promotion Law Office of Roman Satsyk (Kyiv, Boryspil)

Marketing Objectives:

1. Attracting new clients for legal services in the cities of Kiev, Boryspil. Also some legal services were promoted throughout Ukraine.
2. Strengthening the office's position in the market. Creating the image of a legal expert on the Internet.

Tasks to promote the law firm:

1. Promotion of the site to the top for key queries in Google
2. Setting up and optimizing an advertising campaign in Google Ads.
3. Increased brand awareness.

Stages of realization of marketing objectives:

1. SEO audit, website optimization and link-building of a law firm:

   • Technical audit of the site and elimination of errors.
   • Optimizing content for key queries.
   • Creation of high-quality and unique content: optimized landing pages, legal articles and sections on the website, blog, answers to frequently asked questions.
   • Optimization of meta tags, titles, images.
   • Posting paid SEO articles and press releases on reputable sites.

2. Setting up and managing Google Ads for Roman Satsyk's law office (Kyiv):

   • Keyword selection with competition and budget in mind.
   • Creating attractive and informative advertisements.
   • Conversion tracking and data-driven campaign optimization