Portfolio: Promotion Law Office of Roman Satsyk (Kyiv, Boryspil)

Marketing Objectives:

  1. Attracting new clients for legal services in the cities of Kiev, Boryspil. Also some legal services were promoted throughout Ukraine.
  2. Strengthening the office's position in the market. Creating the image of a legal expert on the Internet.

Tasks to promote the law firm:

  1. Promotion of the site to the top for key queries in Google
  2. Setting up and optimizing an advertising campaign in Google Ads.
  3. Increased brand awareness.

Stages of realization of marketing objectives:

  1. SEO audit, website optimization and link-building of a law firm:

    • Technical audit of the site and elimination of errors.
    • Optimizing content for key queries.
    • Creation of high-quality and unique content: optimized landing pages, legal articles and sections on the website, blog, answers to frequently asked questions.
    • Optimization of meta tags, titles, images.
    • Posting paid SEO articles and press releases on reputable sites.
  2. Setting up and managing Google Ads for Roman Satsyk's law office (Kyiv):

    • Keyword selection with competition and budget in mind.
    • Creating attractive and informative advertisements.
    • Conversion tracking and data-driven campaign optimization

Results of SEO promotion of the project: Law Office of Roman Satsyk (Kyiv, Boryspil)

Website:
satsyk.com.ua
Business:
Lawyer, Law Office
Goals:
Become an SEO leader in Boryspil. Get the first applications from the site. Exit to Kyiv. Increase in service orders in the future.
Geography:
Boryspil, Kyiv, Ukraine
Period:
2021-2022
collaboration

1000+

visitors per month from search engines

+60 LP

new site structure + added 60+ new LPs in two languages

maps-and-flags

1100+ KW

search queries in TOP 10 Google

ribbon

#1

on request "lawyer Boryspil"

outreach

Improving the SEO reputation of a site through OutReach Marketing

Lawyer site promotion

The result of SEO promotion of the law office website

Results of advertising management in Google Ads project: Law Office of Roman Satsyk (Kyiv, Boryspil)

Website:
satsyk.com.ua
Business:
Lawyer, Law Office
Goals:
Become an SEO leader in Boryspil. Get the first applications from the site. Exit to Kyiv. Increase in service orders in the future.
Geography:
Boryspil, Kyiv, Ukraine
Period:
2021-2022
Volume of sales

104Conversions in 4 months

Cost per Click CPC

10 UAHAverage cost per click in Google Ads

548 UAHAverage cost of conversions from online advertising

+++++Customizing GA4 + tracking macro conversions

2415visitors in 4 months from Google Ads ads

Services used: Phonet Call Tracking