Smart Shopping Ad Campaigns Google Shopping

PREPARE AND LAUNCH GOOGLE MERCHANT

• Registering your company in the Google Merchant Center. Adding all introductory information to the account. Control of the passage of the moderation of the Republic of Kazakhstan.
• Creating a feed to transfer data and features of your products to Google Merchant
• Linking a Google Ads account to a Google Shopping(Merchant) account
• Adding a feed to Google Merchant feed moderation control.
• Creation of SHOPPING advertising campaigns in Google Ads (Google shopping)
• Setting up an advertising campaign: geotargeting, rates, rules, scripts

• Control of the successful launch of the advertising campaign in the issue

Customization cost

from 16900 UAH

one time

* the price depends on the complexity of the programmer's work on creating a feed on your site

• consult

OPTIMIZATION and MANAGEMENT OF ADVERTISING

• • we calculate the daily budget based on the monthly budget and the schedule of impressions;
  • we connect Google Ads and Analytics and additionally monitor the quality of incoming traffic based on their data in Analytics

• • reshaping the structure, taking into account the statistics of the Republic of Kazakhstan;

• • we adjust CPCs according to the AC optimization strategy;

• • expanding coverage campaigns;

• • we break campaigns into smaller ones for more accurate targeting and optimization of targeted actions

• • analyze ads and LP of competitors;

• • we determine the optimal words, places and positions for displaying ads, based on the number of targeted actions, budgets and ROI for each product group;

• • carry out A/B testing on bid management in shopping campaigns;

• • we connect our own developed rules and scripts that provide automation;

• • we recommend creating or optimizing new landing pages to improve the performance of the advertising campaign, if necessary;

• we provide detailed reports on the results of the RC on a monthly basis.

• Advertising management cost

   9900 UAH

  per month

• + contextual advertising budget
  not less than 5000 UAH/month
• consult