Comprehensive promotion of construction sites and companies on a turnkey basis from StarMarketing
We offer a comprehensive promotion of your site in the field of turnkey construction. We have been specializing in a full range of services to attract targeted customers to your website for over 11 years.
INDIVIDUAL CONSULTATION FOR YOUR BUILDING PROJECT
1. TECHNICAL FEATURES OF PROMOTION OF CONSTRUCTION SITES AND ONLINE STORES
- An individual strategy for buying SEO links for a construction company website, which gives the fastest growth of positions / traffic, developed by our leading SEO specialists
- Technical / SEO / UI / UX / Marketing audit in the 1st month to draw up an individual plan for promoting your project on Google
-
Deep semantic analysis of the demand map for goods / services of the site and subsequent restructuring of the site to the existing requests of the target audience of users. An example of a structure for an online plumbing store:
SEO Structure Online Plumbing Store
- More than 11 years of experience in construction projects
- Setting up and managing smart campaigns based on machine learning in Google Ads and Google Merchant
- Analysis of the competitive environment: semantics/announcements of competitors, typical composition of sites, commercial factors, etc.
-
The basis of everything is the correct setting of goals and priorities of the advertising campaign. We always pay special attention to this.
Construction Site Conversions
- Compilation of all portraits of target users
- Drawing up a promotion strategy for each construction service and / or each product
- Identification of the “pains” of the target audience and compiling the most accurate advertisements for the pains of the customer
- Initial optimization of targeted advertising by an experienced SMM-targetologist based on the experience of running construction companies on Facebook/Instagram
- Connecting machine learning scripts to Facebook/Instagram to improve results
-
Consistently high results
- Professional creation and filling of business pages of a construction company in social networks Facebook, Instagram and others
- Integration of social commenting systems
-
Creation and integration of communities on the site
An example of the basic content of a construction site on Instagram
- Catalog restructuring taking into account the interests of the audience
- Price positioning, Calculator for calculating the cost of goods and services
- Multilingual site and geographic segmentation and site optimization for the target audience
- Refinement of the basket: modules for online payment, deliveries, etc.
- Capture forms, online consultant
2. PROMOTION OF CONSTRUCTION WEBSITE: PROMOTION CHANNELS ON THE INTERNET
CONTEXTUAL ADVERTISING OF CONSTRUCTION WEBSITE IN GOOGLE ADS
ADVANTAGES OF GOOGLE ADVERTISING OF A CONSTRUCTION SITE:
- launch in 1-2 days
- fast results and budget flexibility
- stable guaranteed result
- recommended channel for promotion of seasonal construction services, since you can flexibly manage your advertising budget from month to month, increasing it during the “high demand” period and decreasing it during the “low demand season” for goods/services
FLAWS:
- relatively high cost of a visitor/lead, subject to high competition
- the need to pay for each transition to the site from advertising
WE RECOMMEND FOR:
- Construction online stores
- Air conditioning and/or heating companies
- Roof campaigns
- Landscaping and landscaping companies
- Companies involved in the construction of swimming pools, fountains, etc.
- Energy audit and house insulation companies
- Other less popular construction companies
The cost of advertising on Google Full construction
from 14900 UAH
per month
SEARCH SEO PROMOTION OF CONSTRUCTION WEBSITE
ADVANTAGES OF SEO PROMOTION OF A CONSTRUCTION SITE:
- the largest channel in terms of the number of potential target audience (commercial requests + information requests)
- lowest visitor cost
- SEO work improves site conversion, which improves % site conversions => sales across all online channels
- the results from SEO, when working with us, remain for a long time, even after the completion of active promotion for a long time, positions can remain high with low activity of competitors
FLAWS:
- long time to get the first results (up to 6 months)
- dependence of the result on third parties (Google, Yandex significantly change the algorithms 3-4 times a year)
WE RECOMMEND FOR:
- Large construction online stores
- Small Niche Construction Online Stores
- Air conditioning and/or heating companies
- Roof campaigns
- Companies involved in the construction of swimming pools, fountains, etc.
- Other less popular construction companies
Cost of SEO website promotion Full construction
from 14900 UAH
per month
The cost of promotion depends on the desired results from SEO promotion and the level of competition in your niche. Leave a request and we will make a free estimate of the cost of promotion in your niche for you.
TARGETED ADVERTISING OF CONSTRUCTION WEBSITE IN SOCIAL NETWORKS
ADVANTAGES OF TARGETED ADVERTISING OF A CONSTRUCTION SITE IN FACEBOOK/INSTAGRAM:
- launch in 3-5 days
- low cost per lead/visitor/sale
- fast results and budget flexibility
- stable guaranteed result
- recommended channel for promotion of seasonal construction services, since you can flexibly manage your advertising budget from month to month, increasing it during the “high demand” period and decreasing it during the “low demand season” for goods/services
FLAWS:
- the conversion from calls to sales is lower than in other promotion channels, but the lead itself is cheaper
- the need to pay a monthly advertising budget
WE RECOMMEND FOR:
- Construction online stores
- Air conditioning and/or heating companies
- Roof campaigns
- Energy audit and thermal insulation service companies
- Landscaping and landscaping companies
- Companies involved in the construction of swimming pools, fountains, etc.
- Other less popular construction companies
Cost of targeted advertising Full construction
from 24900 UAH
per month
3. OUR EXPERIENCE IN PROMOTION OF CONSTRUCTION SITES
Video review on the results of promotion of construction sites
4. COST OF PROMOTION OF CONSTRUCTION SITES. MEDIPLAN FOR THE FIRST 3 MONTHS
Launch of two advertising channels: Google Ads + Targeted Facebook ads with minimum effective budgets.
Launching search SEO promotion on Google with a minimum effective budget.
Launch of all three advertising channels: SEO promotion on Google, Google Ads and Targeted advertising on Facebook with minimally effective budgets.
Launch of all three advertising channels: Google Search SEO, Google Ads and Facebook Targeted Advertising with the budgets needed to secure a good position in the market.
Launch of all three advertising channels: Google Search SEO, Google Ads and Facebook Targeted Advertising with the budgets needed to achieve market leadership.