Portfolio: Promotion MCOLLEGE.EU: European Management College

The college was founded and has been operating since February 1, 2005.

The college accepts applicants after graduating from high school and provides an opportunity to receive a higher professional education of the first level.

Room 208, Lomonosova street 4, Riga, Latvia, LV-1003

Results of advertising management in Google Ads project: MCOLLEGE.EU: European Management College

Website:
mcollege.eu
Business:
Online and offline learning
Goals:
Buying online and offline college education from new markets
Geography:
Sri Lanka, India, Kazakhstan
Period:
2017-2018

LV, RU, EN, हिन्दी
Development of an advertising campaign in 4 languages

Cost per Click CPC

before27%↑
High click through rate (CTR) for Sri Lanka, India, Kazakhstan, Lithuania

↑↑↑↑↑

The flow of new customers to online training

↑↑↑↑↑

Advertising campaign optimization based on micro and macro conversions

+++++

Setting up GTM, Google Analytics, tracking micro and macro conversions

Services used: