Portfolio: Promotion MetizPrice: online store of hardware Wholesale and Retail
Case/portfolio on the results of advertising management in Google Ads for the project metizprice.com.ua, an online store of Metalware in Ukraine, presents the following results:
Conversions: Conversions are desired user actions on a website, such as placing an order, requesting a callback, or filling out a form.
Average cost per click: Average cost per click is the average cost you pay for each click on your ads.
Average order value: The average order value is the average amount customers spend when purchasing metal windows on the site.
Results of advertising management in Google Ads project: MetizPrice: online store of hardware Wholesale and Retail
972 |
3.48 UAH |
116 UAH Average Cost per Google Ads |
+++++ Setting up GA4 + GetCall Tracking + tracking macro conversions |
50% Sales |
Conclusions and follow-up:
- Conduct more detailed target audience and keyword analysis to optimize ad campaigns.
- Test different variations of ads and headlines to increase clickability.
- Monitor and analyze data on a regular basis to respond quickly to changes in market conditions.
- Continue to use analytics tools to better understand user behavior.
Services used: