Portfolio: Promotion Rockside: Concrete Products Plant. Kharkov. Ukraine

Case/portfolio on the results of advertising management in Google Ads for the project rockside.ua, online store of concrete products plant in Kharkov and Ukraine, presents the following results:

Conversions: Conversions are desired user actions on a website, such as placing an order, requesting a callback, or filling out a form.

Average cost per click: Average cost per click is the average cost you pay for each click on your ads.

Average order value: The average order value is the average amount customers spend when purchasing metal windows on the site.

Results of advertising management in Google Ads project: Rockside: Concrete Products Plant. Kharkov. Ukraine

Website:
rockside.ua
Business:
Production of concrete products, paving slabs, delivery of construction cargoes
Goals:
Increasing the number of sales and reducing the cost of attracting Leads
Geography:
Kharkov, Ukraine
Period:
April 2023 to present day

1263
Conversions from Google Ads from April 2023 to August 2023

ROAS

3.58 UAH
Average cost per click in Google Ads

142 UAH

Average Cost per Google Ads

+++++

Setting up GA4 + GetCall Tracking + tracking macro conversions

ROAS

90% Sales
from Merchant Center

Services used: